Breaking the paradox! Driving the new brand's attitude while making a new high in sales.

Building a brand while making sales in 'functional drink' category is always a challenge. As functional as it may sound, in contrary, it is driven mainly by emotions. At the time, Sappe was moving its...

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Leading a way towards new consumer insights. Air Conditioner will never look the same.

In strengthening the leading position in Consumer Household Electric Appliance, Samsung Thailand had launched new innovation of air-conditioning, Samsung Triangle.

With the unique quality o...

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Glamorously Professionale. Drive leadership image through South East Asia.

Major chunk of business in Hair Care category is happening in hair salon. This professional B2B network is one of the most extensive retail networks in South East Asia.

To drive a vibe of n...

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Revolutionize insurance marketing through revolution of modern parenting.

Moving towards Engagement Marketing Era, marketing automation and mass personalization have become key success of today’s marketing - especially with high-involvement products like insurance. Under ...

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A Million Cup a day in Japan. First chilled cup fresh coffee that hit Thai market!

Inspired by cinematic landscape of Mt.Rainier in United States, Mt.Raineir chilled cup coffee has been readily serving Japanese people at about one million cups daily for decade.

First intro...

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NeuAcademy June 2019

In June 2019, our NeuAcademy continued to inject knowledge in core disciplines with an aim to turn them to necessary skills to develop best marketing solutions for our partners. The curriculum of this month was designed to pave the fundamental at strategic level to provide the ideal playground for execution works. The combination of classroom in IGNITE and workshop setup in LAB allowed us to put knowledge into practice in no-fail zone environment. We don’t have a privilege to fail when it comes to providing our service to partners. Thus, we make sure we’ve learnt enough from failures to provide our best services.

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NeuMerlin X Magnolia : NO NONSENSE

Content management as the key to engagement marketing : When implementing engagement marketing across the funnel, invest in proper content management as the basic block for building success

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3R The Future of Communication through CRM

When discussing CRM (Customer Relationship Management), many people automatically think of direct mailings, email blasts, sending out newsletters, cross-selling initiatives, opening call centers or, especially nowadays, hosting social media platforms.

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Through the power of diversity, we can achieve challenging goals. We work, experiment and have fun together in stretching for the best result in crafting our communication work. We leverage others’ strengths in team-working to create a synergistic communication solution that answers business objectives. Blended together - we summon the power of innovated creativity

Diversity.Synergy.Innovated Creativity.